[2011] The African Farm Radio Research Initiative (AFRRI) was a 42-month action research project aimed to test the effectiveness of a new type of radio campaign developed by Farm Radio International: the participatory radio campaign (PRC).
Farmers participate are engaged in the development of the farm radio programming as central agents of the knowledge sharing process. A series of farm radio programs are designed to enable farmers to improve their agricultural practices and ultimately their food security. This report discusses the key findings from an evaluation of 15 PRCs developed by FRI with partner radio stations in five African countries – Tanzania, Uganda, Mali, Ghana, and Malawi.