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IAMCR and the Food and Agriculture Organization of the United Nations (FAO) are delighted to announce the 2025 FAO/IAMCR Rural Communication Services Awards winners. These awards recognise outstanding research that advances our understanding of Rural Communication Services (RCS) in areas such as agriculture, family farming, natural resource management, climate change adaptation, food security, and disaster risk reduction and management. The winners of the 2025 FAO/IAMCR Rural Communication Services Awards are:

Despite advances in Nature-based Solutions (NbS) designed to enhance agricultural production while protecting the environment, many farmers remain hesitant to adopt innovations that can improve productivity and sustainability. However, addressing this trust gap has become essential for advancing rural development due to increasing climate and resource challenges. In rural areas where information access can vary, what drives farmers to adopt new agricultural technologies and what holds them back? Dr. Li

International development organizations such as the FAO, UNDP, and World Bank have been helping national governments and non-government organizations in supporting development initiatives globally, including in Pakistan. The major focus of these organizations is on sectors like agriculture, education, healthcare, and infrastructure to address poverty, food insecurity, climate change, and inequality among others. Through various initiatives like Communication for Development project design, developing C4D strategies, and implementing DevCom components, they