[2010] Stemming from its exceptional history of advocating to protect and promote children’s and women’s rights, UNICEF developed this toolkit to provide staff and partners with practical tools to develop and manage their advocacy work.
The heart of the Toolkit provides detailed steps, guidance and tools for developing and implementing an advocacy strategy. The Toolkit also outlines areas that can help strengthen an office’s capacity for advocacy, and covers several crosscutting aspects of advocacy including monitoring and evaluating advocacy, managing knowledge in advocacy, managing risks in advocacy, building relationships and securing partnerships for advocacy, and working with children and young people in advocacy.